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October Webinars for Artists: Value-Based Goal Setting, Creating a Marketing Strategy and More

We're celebrating sweater weather with five Creative Capital webinars in October! From improving your online presence to defining your values and principles as an artist (in our New Value-Based Goal Setting webinar), our webinars offer something for everyone. Plus, we are extending our 20% off discount through the month (use the code FALL2014 at registration), so you can take advantage of more than one. Save the date for our upcoming topics: 

Monday October 6, 7:00-8:30pm EST
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This webinar covers all aspects of your web presence. Led by artist Sue Schaffner, it will provide you with an overview of best practices for your web site, blog, and email marketing and communications, as well as case studies of artists who have established innovative and effective web presences.

Creating a Marketing Strategy, with Dread Scott
Thursday October 9, 7:00-8:30pm EST

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Led by artist Dread Scott, this webinar covers all aspects of marketing your work: defining your goals; developing effective tools, tactics, and messaging; and identifying, engaging, and building your audience and community. 

NEW! Value-Based Goal Setting, with Susan Koblin Schear
Thursday October 16, 7:00-8:30pm EST
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Arts Consultant Susan Schear's webinar will define what value-based goals and guiding principles are, and why they are important to and for you. The webinar will address developing and implementing goals, supplemented with examples and best practices.


Kickstarter School, with Stephanie Pereira
Monday October 20, 7:00-8:30pm EST
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Join Kickstarter Art Program Director Stephanie Pereira for a primer on how to bring a Kickstarter project to life. Deep dive into a case study of a successful project and learn how to structure a campaign, what kind of rewards work best, how to spread the word, and other helpful tips.

Seven Elements of Strategic Marketing, with Brian Tate 
Monday October 27, 7:00-8:30pm EST
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This webinar will examine the seven elements of strategic marketing, and how we can use them to advance our communities and careers. For a sneak peek of what you can expect from this webinar, take a look at Brian's recent posts on Creative Capital's Blog The Lab, here and here


Webinars are $25 each. 

All webinars are interactive and allow time for participants to ask questions.
To participate, all you need is access to a computer with speakers and an Internet connection (hard-wired preferred). There is no special software needed. 

Interested but can't attend? All registered participants will receive access to a recording of that webinar.

Visit PDP's Online Calendar for a complete list of upcoming webinars and dates. 
NEW! Select webinars are now available on demand! View all offerings. 


Learn more about our Online Learning Program on our website, or email Matthew Deleget at [email protected].

We look forward to seeing you online soon! 

Alyson Pou, Director, Professional Development Program
Matthew Deleget, Online Learning Consultant

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